Marketing Operations

Karen Solutan

Owns marketing/sales stack and automations to keep pipeline and insights reliable.

ImageImage

About Expert

Karen Solutan is a marketing operations and automation leader who ensures the go-to-market engine runs on clean data, reliable attribution, and high-confidence insights. She orchestrates end-to-end systems—from lead capture to revenue reporting—so teams can forecast accurately, optimize spend, and scale what works. Karen partners with sales, product, and finance to align funnels, standardize definitions, and automate handoffs that accelerate growth.

Karen brings a data-driven mindset to conversion rate optimization, experiment design, and lifecycle automation, building dashboards that reveal signal over noise. Her focus on stack governance and measurable outcomes helps organizations close the loop between campaigns, customer behavior, and revenue impact.

Key Highlights:

  • Marketing Ops & Automation Leader – Designs end-to-end workflows for consistent execution.
  • Attribution & CRO Expertise – Improves conversion and clarifies impact across channels.
  • Stack Governance – Manages integrated tools to surface trustworthy growth insights.
  • Data-Driven Strategist – Builds dashboards that guide decisions and ROI optimization.

With a passion for democratizing AI in regulated industries, Karen is dedicated to helping businesses strengthen their compliance foundations while unlocking transformative AI capabilities.